After dropping the bomb that was “Mr. Nice Watch” last night, J. Cole needed something sweet to reassure fans in their dedication to buying his upcoming debut album. Lucky for Cole, his video for the Trey Songz assisted track “Can’t Get Enough” just premiered.

Let’s cut to the chase, it’s not unfathomable that Cole’s label would push out the video to help cover the negative reaction to “Nice Watch,” but will it work? It’s a good enough video (view it below), but it’s not like the world is just going to forget the fact you released a terrible Jay-Z collaboration.

Cole World: The Sideline Story arrives September 27.

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James Shotwell

James Shotwell is the founder of Under The Gun Review. He loves writing about music and movies almost as much as he loves his two fat cats. He's also the co-founder of Antique Records and the Marketing Coordinator for Haulix. You should probably follow him on Twitter.

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